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August 8 prohibition and the FDA e-cig regulations: What’s next?

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Thanks to the new FDA e-cig regulations of May 5, the vaping community faces a federally imposed industry freeze in the coming weeks, otherwise known as August 8 prohibition. Unless new legislation is passed very quickly, consumers will slowly begin to see a decline in the release of new products and e-juices by vendors and manufacturers. Every type of product will be negatively affected, including e-juice, vape mods, tanks, and batteries.

The vaping community has become very accustomed to manufacturers flooding the marketplace with “new and improved” technology, but all of this comes to an end after August 8. After that, manufacturers will be required by federal law to submit a Pre-Market Tobacco Application (PMTA) for each new product that could cost in upwards of $1 million each. Understandably, vendors will have to be far more selective in deciding which products are worth the extra expense, which will ultimately slow technological innovation to a snail’s pace.

August 8 prohibition and other coming changes

As the industry freeze of the August 8 prohibition date begins to take hold, consumers will begin to witness other changes taking place in their local vape shops and e-commerce websites. Lots of the “freebies” will no longer be available to the general public.

  • No more free samples. Thanks to the new FDA e-cig regulations, local vape shops can no longer let customers taste-test the e-juice lines, unless they pay a small fee.
  • Release of new e-liquids will come to a near stand-still. The FDA deeming regulations require all manufacturers to undergo the million-dollar PMTA process, even for a $10 bottle of e-juice. Most vendors cannot afford it.
  • Free firmware fixes for vaping technology will no longer be available, unless the vendor pays for the PMTA process. And even then, no one has any idea how long it will take to get FDA approval. It may take a full year or more before the firmware fix can legally be offered to the general public.
  • Vape shops can no longer build new coils for their customers, according to the rules of the August 8 prohibition. According to the FDA e-cig regulations, every new coil requires a new PMTA. Unfortunately, this new regulation also makes coil-building far more dangerous for the average consumer as a result.

The vaping community will not feel the negative effects of the new regulations right away, but they are coming. For example, if Kanger releases a new vape mod with a sticky firing button, consumers may be forced to wait almost two years for a better model to pass the PMTA process. If vendors discover a new method of manufacturing 18650 batteries that are safer and far less likely to “explode,” as the news media loves to report, then the general public will simply have to wait until the related PMTA is approved by the FDA. Innovation will stagnate, and vaping safety will decline, all thanks to the August 8 prohibition date of the FDA e-cig regulations. 

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